http://no-mans-blog.com/2006/05/04/adidas-yellow/ Asi Sharabi's Private Selections Tue, 17 Jan 2012 21:19:30 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://no-mans-blog.com/2006/05/04/adidas-yellow/comment-page-1/#comment-21 Asi Sun, 07 May 2006 21:55:08 +0000 http://no-mans-blog.com/?p=24#comment-21 absolutely. due to various reasons that contributed to the decline of mass communications, there is a positive shift towards branded content and entertainment rather than pure advertising message. smart brands now give you a piece of content/entertainment in order for you to spend time with them. what would you prefer your favourite brands will give you? Rather than bombarding consumers with tired and formulaic TV or billboard ads, actively engaging consumers with fun and dynamic content is much more likely to make people affable towards your brand. absolutely. due to various reasons that contributed to the decline of mass communications, there is a positive shift towards branded content and entertainment rather than pure advertising message. smart brands now give you a piece of content/entertainment in order for you to spend time with them. what would you prefer your favourite brands will give you? Rather than bombarding consumers with tired and formulaic TV or billboard ads, actively engaging consumers with fun and dynamic content is much more likely to make people affable towards your brand.

]]> http://no-mans-blog.com/2006/05/04/adidas-yellow/comment-page-1/#comment-20 udy Sat, 06 May 2006 16:11:40 +0000 http://no-mans-blog.com/?p=24#comment-20 The BMW had the car as the star. Is knowing that Addidas is behind it makes it enough to advertise/promote a product/brand? The BMW had the car as the star. Is knowing that Addidas is behind it makes it enough to advertise/promote a product/brand?

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