Comments on: Brand-Utility….literally http://no-mans-blog.com/2006/11/23/brand-utilityliterally/ Asi Sharabi's Private Selections Sat, 04 Sep 2010 16:03:32 -0600 hourly 1 http://wordpress.org/?v=3.0.1 By: sean miller http://no-mans-blog.com/2006/11/23/brand-utilityliterally/comment-page-1/#comment-208 sean miller Wed, 29 Nov 2006 14:10:36 +0000 http://no-mans-blog.com/?p=99#comment-208 I attended the Colorado state fair in Pueblo a couple years ago and the Charmin Road Show thing was there. I, um, sampled the product along with hundreds of others. The bathrooms were actually really nice. Very cozy for 2x2 spaces. They were playing tv ads in every one. I attended the Colorado state fair in Pueblo a couple years ago and the Charmin Road Show thing was there. I, um, sampled the product along with hundreds of others. The bathrooms were actually really nice. Very cozy for 2×2 spaces. They were playing tv ads in every one.

]]> By: Asi http://no-mans-blog.com/2006/11/23/brand-utilityliterally/comment-page-1/#comment-207 Asi Fri, 24 Nov 2006 15:42:29 +0000 http://no-mans-blog.com/?p=99#comment-207 Thanks Scott. It drives me nuts to see such a great idea being killed by old-mentality. It seems like all they really care about is the 'image' and 'exposure' while there is huge potential for doing something really good just under their noses. And I don't buy the argument of real-estate prices - I'm sure they can reach an agreement with the mayor to take care of all public toilets in town free of council taxes and charges. Thanks Scott. It drives me nuts to see such a great idea being killed by old-mentality. It seems like all they really care about is the ‘image’ and ‘exposure’ while there is huge potential for doing something really good just under their noses.
And I don’t buy the argument of real-estate prices – I’m sure they can reach an agreement with the mayor to take care of all public toilets in town free of council taxes and charges.

]]> By: Scott Weisbrod http://no-mans-blog.com/2006/11/23/brand-utilityliterally/comment-page-1/#comment-206 Scott Weisbrod Fri, 24 Nov 2006 09:00:31 +0000 http://no-mans-blog.com/?p=99#comment-206 "Charmin should be wise to embrace this idea as their marketing comms and sponsor clean and welcoming public toilets in every capital city in the world. This is the best 'message' they can convey to their consumers and I'm sure they will get a huge and lift purely by association for this highly appreciated service." Asi - couldn't agree with you more. Also, thanks for the link love. Scott “Charmin should be wise to embrace this idea as their marketing comms and sponsor clean and welcoming public toilets in every capital city in the world. This is the best ‘message’ they can convey to their consumers and I’m sure they will get a huge and lift purely by association for this highly appreciated service.”

Asi – couldn’t agree with you more. Also, thanks for the link love.

Scott

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