We bloggers usually apologise after neglecting our blog for few days/weeks. I’d like to apologise in advance as this week is busy as it can get… Until I’m back I highly recommend this lovely (fictional) story I found on the oh so brilliant New-Yorker:
Here’s a little teaser:
And yet . . . Over the next few days, I started to notice something odd. Every time I met a friend, he or she would immediately make a recommendation, urge me to try something new. Lucas had been to a club on the other side of town and insisted that it was the best night out he’d had in ages. Janine almost forced me to take home a bottle of her “new favorite nutritional supplement.” At first, I shrugged it off. But, deep down, I knew that it had something to do with Raj and his vodka. Every night, I’d turn the incident over in my mind. I swallowed Ativan and Valium and Paxil (I had a compliant doctor), hoping that my anxiety would pass. It didn’t. There was Joe and his new running shoes. Razia’s bike. All my friends seemed to be dropping snippets of advertising copy into their conversation, short messages from their sponsors. They were constantly stating preferences for particular brands, dishing out free samples.
It’s a fantastic contemporary short story on hipsters, citizen marketers and the very thin line between talking about the things we love and selling our souls to the devils….
Post a Comment