Every Dog Matters
by asi
If you’re in a hurry just go and watch this video here
You know I normally don’t shout about own work but this one is important.
At Hyper we’ve recently been working with Pedigree to launch their 2010 Pedigree Adoption Drive – a campaign aimed at reducing the numbers of abandoned dogs on our streets.
There are currently 108,000 abandoned dogs in the UK, many of them in danger of being put down if funds can’t be raised to keep them alive.
That’s why, amongst other activities, we’ve created Charlie’s Story – a film with an ending that can be affected with every 25,000 views.
And while Charlie’s life can be changed just by watching the video, so can the lives of many real dogs as Pedigree will donate £1 for every view Charlie’s Story receives.
All films can be seen here
Thanks for your support etc.