New Year, New Beginnings

by asi

I cannot even start to describe how excited I am to tell you that as of late last year I joined the brilliant Sidekick Studios as Strategy Director.

It’s been just under 2 years for me doing all sorts of stuff with Bench & friends (my freelance monicker), I had pretty much the best time ever (choose your own projects, work less, earn more – what’s not to like?). And then like most great things that happend to me in London I bumped into the legendary Adil and Nick (special thanks to Lea Simpson), a rare opportunity presented itself and I realised that it’s time to park the free-floating life and join possibly the most exciting studio in town.

For those of you who aren’t familiar with Sidekick Studios take a look here. Now take a look here. Finally take a look here. Now you get what I’m saying? The combination of amazing people, startup culture, solving only problems that matter, exciting ventures & projects – I can’t think of a more stimulating gig for me for 2012 and beyond.

Only stuff that matters. Hello Sidekick

PS: other new stories for the new year:
- I’m starting to teach in a new course on consumer psychology at the LSE
- I’m working on a special children’s book project
- I’ve got new glasses