The Orange I am everyone campaign is up and running (TV, outdoor, print) and we just launched I am Jont.
We teamed up with Jont, a charismatic, brutally optimistic unsigned singer songwriter to take Unlit, his and Dave’s heartwarming, life-affirming initiative of intimate house gigs on the road in the UK this summer. Orange [...]
In the past 2 weeks I’ve had this weird feeling of deja-vu from reading bloggers and twitterers getting all excited about brands that ‘listen to the conversation’ (especially the Twittersphere), replying immediately to people’s rants and solving customer service issues.
Sounds perfect, you say, why are you spoiling the party?
Well, let me take you couple [...]
Yes, yes I’m on Twitter (If I wore a hoodie I’d be covering my face with it in shame). Damn that social pressure. But I guess that after my hasty, bossy sneer back in Feb 2007, I ought to explain why I finally broke and got on board…
The shortest answer is that I was [...]
We’ve been together for almost 7 years which means you are now 140 years old (It is a common belief that 1 human year is equal to 20 handset years). And in all these years we spent together, you never once disappointed me. You were always there - basic, solid, bold, rough, resilient and, extremely [...]
I recently noticed that I don’t leave as many comments on blog posts I read as I used to and I think I’m not the only one as i can see the decline from the receiving end as well. There is just too much stuff going on hey? We scan and skim, we twit and [...]
Emotional typography. The combination of music and written words to create a compelling story.
This lovely typo-video is part of a new campaign to empower adolescent girls in the developing world, “Because when adolescent girls in the developing world have a chance, they can be the most powerful force of change for themselves, their families, [...]
Dedicated to the most recent (and extremely annoying) youtube phenomena - wonder boy, Fred.
You can watch it here
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The balloon race is over, so it’s a good time to introduce to you a new community project we just launched for Orange on Last.FM, probably my favourite social web platform.
A bit of a background:
Live music scene is in the middle of a boom period with a higher than ever number of sold-out gigs [...]
It seems like the streaming live video from your mobile to the web is getting momentum is going to be the next big thing in user generated content. The opportunities here are endless. I’m less enthuse about lifestreaming but much more about worldstreaming.
Do you remember life without Youtube? Thats what I think we will [...]
At least once a week I’m LOLing when looking at search terms people googled and landed on this blog.
This one is the best ever (click to enlarge).
WTF???
Now that’s what I call organic SEO
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