Yes, I know, I’m falling to the banal plannery / marketing gurus trap of writing best practices through some reverse-engineering of a success story. Easy to spot and articulate when the success has been achieved, damn hard to really make it practical for future briefs. In essence it’s this simple truth: Be yourself and be [...]
Last week I bought The Gift: How the Creative Spirit Transforms the World at the Camden Arts Center. The title intrigues, the blurbs even more (“A masterpiece” Margaret Atwood; “Tiger Balm for tired minds” Sunday Times). Only thing that held me back was the fact that it’s 20 years old. And everything ‘creativity’ before the [...]
Gayniggers from Outer Space I can’t believe me I haven’t heard about this one until today. This politically incorrect masterpiece is nothing short of genius! You can watch the whole thing here Thanks @iditf
…but this groovy song kicked me right there. Don’t ask.
The following is a guest blog post from the one and only Andy Whitlock. Thanks mate! I recently came across a lovely term coined by writer Henry James ; a principle he called the ‘balloon of experience’. The thought, summed up by author John Guare is that “an audience will go anywhere with you, as [...]
Recently I found myself thinking about the noisy minority of early adopters and their (not always) latent snobbery and cult or new news. What really makes me tick these days are big brands that get it. It so easy to ‘get it’ when you’re small, young business/brand but somehow the bigger you are the harder [...]
This is NOT a ‘trends in digital’ kind of post. It’s just a quick observation on the state of the industry. So what can we expect from 2010? Not much I’m afraid. It seems like 2009 was the year that the industry really started to contract (it started before, of course, but became much more [...]
Couple of weeks ago I started a little experiment to test the new hype and obsession with the Stream Theory. Quick reminder: The next phase of media, I’ve been thinking, will be after the page and after the site. Media can’t expect us to go to it all the time. Media has to come to [...]
This is just me. OK? For all categories- in no particular order Best albums of the year 1. The phenomenal handclap band – S/T 2. Fontän – Winterhwila 3. Rone – Spanish breakfast 4. JJ – JJ no 2 5. The XX -S/T 6. Jana Hunter – There’s no home 7. Memory Tapes – Seek [...]
So streams are the new darling. So says Twitter. There is something very seductive in the evolution of streams as well as the evolution of the discourse around streams. It’s fallacy is the usual early-adopters twitter-centric outlook that tends to categorically ditch the old world and embrace the new but if you read through the [...]