Category Archives: UGC

The law of the few?

Not really a silly moment in techno a-la Taitos but a very telling video from the point of view of understanding human behaviour, herd, infectious, imitation, influencer and how we can spontaneously come together and have fuck loads fun

Cheers Tom
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Hitler and remix culture

I won’t go on about the wonders of the remix culture as smarter people had done it already (watch Faris and Lessig)
What strikes me every time I come across a new cracking Hitler mash-up (there are hundreds of them now and they are cross cultural and cross communal) is the power of non-verbal communications. Psychology [...]

I heart context

One of the major pitfalls in digital marketing is the me-too-ism syndrom. Brands/marketers see something fresh and original, someone smells a trend and usually about a year later you see brands asking people to user-generate their advertising. When audiences, social media and technology are taken out of context the result is 99% lameski beat (Iain [...]

I suck at viral video

Hello world
It’s good to be back
It’s weird to be back
I really wanted to get back to blogging action but until my sleeping-deprived brain will get back into full capacity let me share a failure with you.
For some time now, I wanted to make a video (the videos you’re about to watch were made few [...]

Set my culture free!

5 min ago my desk buddies looked at me in bewilderment as I clapped at my screen….
I want to hug you Larry Lessig!
He so eloquently set the argument against outdated copyright laws that suppress young creatives of the new remixed culture generation, forcing them to reject and ridicule the very essence of copyrights law. [...]

Viacom Neanderthals removed my video…

Got this email from YouTube yesterday:

WTF?
There are thousands of South Park videos on youtube, some of them are whole episodes are the Neanderthals from Viacom pick up my 2 min clip???
Let’s play a little….I’ll upload it again under different title
UPDATE: apparently youtube computers are smarter than me. I’ve uploaded the video (saved the [...]

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